When MrGaboobily approached me to design his fully custom streaming suite for Twitch, he knew three things it needed: a raccoon, his iconic moustache, and 90’s nostalgia.

What we developed was a sweet and simple raccoon mascot, Billiam, who pulled Ren-&-Stimpy-esque faces that reminded us of all our favourite Saturday morning cartoons. To back him, we built frames and shapes reminiscent of cut corrugated cardboard feature prominently in bright not-quite primary colours to distinguish between cameras and house on-screen information. The result was a professional, cohesive, and fun look for a chaotic and energetic channel.